Iyadoo lagu hagayo istaraatiijiyada cusub ee shirkadda iyo la cusboonaysiiyay, Baowu wuxuu ku nuuxnuuxsaday himilada dardargelinta aasaasida ganacsi heer caalami ah, wuxuu isku daraa dhismaha astaanta guud ahaan geeddi-socodka iyo dhammaan goobta wax-soo-saarka iyo hawlgalka ganacsiga, wuxuuna si firfircoon u sahamiyaa dhismaha summada kala duwan. dariiqa waafaqsan hadafka iyo himilada Baowu.
Warbixinta falanqaynta ee "Shiinaha 500 ee Noocyada ugu Qiimaha badan" ee 2022 uu sii daayay World Brand Lab (World Brand Lab), 12 shirkadood oo Shiinees ah oo birta ah oo ay ku jiraan Baowu, Hegang iyo Shougang ayaa ku jiray liiska, Baowuna wuxuu ku jiray liiska 40-aad ee qiimaha sumadda. oo ah 178.529 bilyan, darajada kowaad ee warshadaha birta;liiska Global 500 Brands ee 2022, waxaa liiska ku jira 45 summadaha Shiinaha, Baowuna wuxuu galay 33.
Baowu oo leh badeecooyin aad u wanaagsan si loo dhiso side sumad, ee tayada badeecada Baowu iyo adeega dhamaystirka tartanka xayaysiinta.Treasure wu fulisaa ogaysiiska ku saabsan astaanta ganacsiga dhexe ee hogaaminta waxqabadka tayada tayada dhismaha tamarta iyo hawlgelinta waaxda kale ee sare ee shaqada, gudaha QCDDS (tayada, qiimaha, gaarsiinta, cilmi baarista iyo horumarinta, adeega), iyada oo hoos timaada horumarinta tayada sahayda alaabta , si ay u dhisaan user sida xarunta wax soo saarka iyo cilmi marketing la deegaanka deegaanka, saxan baabuurta, orientation wax soo saarka birta Silicon ee dunida ugu horeysay oo ay gaaraan hogaanka joogto ah, "birta gacanta", taayirrada tareen la birta horumariyo technology muhiimka ah muhiimka ah, degan meel muhiim ah dhinaca birta-dhamaadka sare, oo caadi ah oo leh tartan kala duwan iyo ballanqaad sumad wanaagsan si loo guuleysto kalsoonida isticmaalayaasha gudaha iyo dibaddaba.Si loo sii wanaajiyo shaqada brand dhismaha ee nidaamsan, xirfadle, bao wu birta ugu weyn ee shaqada cilmi brand brand, waayo, madal isgaarsiinta dhismaha brand brand, oo leh "product heer sare ah" si kor loogu qaado "calaamad", dhiiri tallaabooyinka hoose si ay u sahamiyaan caadiga ah. tartanka wax soo saarka iyo kala duwanaanta istaraatijiyad summada xiddigaha, waxay kor u qaadaan badeecooyin aad u wanaagsan iyo faa'iido wadaag ah oo heer sare ah.
Sannadkii 2022-kii, wax-soo-saarka birta ceyriinka ahi waxa uu gaadhay 132 milyan oo tan, isagoo ka mid ah 50 ka ugu sarreeya Fortune Global 500 markii ugu horreysay, isagoo ku jira 44-aad, iyo kaalinta koowaad ee warshadaha birta ee caalamiga ah.Saddexda hay'adood ee qiimeynta caalamiga ah waxay sii wadaan inay Shiinaha Baowu siiyaan qiimeynta ugu sareysa ee shirkadaha birta ee caalamiga ah.Marka la eego kor u qaadida is dhexgalka xirfadeed iyo horumarinta suuqa, brand Baowu sidoo kale waxay bixisaa taageero summadaha tayada sare leh ee kaabayaasheeda' iskaashiga shisheeye.
Waqtiga boostada: Jun-06-2023